menu

Studio Idaë

Jamboree

Set design

Jamboree

Jamboree takes place in the city. At dusk, the Hermès products are playing with each other in a playground area. The way they are placed in the decor underline each character. From this play, a fireworks is exploding.

Jamboree, Hermès Yokohama Takashimaya, Idaë

Jamboree, Hermès Yokohama Takashimaya, Idaë

These windows tell about a transformation of energy, from the movements of objects up to a colorful expression in the sky, creating a festive atmosphere.

Jamboree, Hermès Yokohama Takashimaya, Idaë

Jamboree, Hermès Yokohama Takashimaya, Idaë

Jamboree, Hermès Yokohama Takashimaya, Idaë

Jamboree, Hermès Yokohama Takashimaya, Idaë

Jamboree, Hermès Yokohama Takashimaya, Idaë

November 2017 - January 2018
Hermès Yokohama Takashimaya
Photo credits: Nacása & Partners. Courtesy of Hermès Japan

Team:
Isabelle Daëron, Pauline Avrillon, Ambroise Jugan, Elizabeth Hong (intern).

Client: Hermès Japan

close

Home office: 17 rue Dombasle 75015 Paris
Workshop: 70 rue Jean Bleuzen 92170 Vanves
contact@studioidae.com

Designer and research designer, graduated from ENSCI-Les Ateliers and Esad in Reims, Isabelle Daëron designs scenarios connecting natural ressources and habitability. Her multifaceted approach focus on the fields of product design, urban design and set design. Her projects put into perspective the importance of environmental issues and their scope of application (flows, mobility, public space).

Some of her works, gathered under the « Topiques » — Topique-eau, a rainwater harvester ; Topique-ciel, a sky mirror using rainwater ; Topique-feuilles, a leaves collector —received several awards: Lille design prize (2012), Grand Prix de la Création de la Ville de Paris (2013) and Audi Talents awards (2015). Isabelle Daëron’s work has been shown in France — Biennale internationale design in Saint-Étienne, D’Days in Paris and in the exhibition «Conversation(s) » at Musée d’Art Moderne de la Ville de Paris — and abroad — for the International Craft Design exhibition in Taipei, Grand-Hornu, CCA Kitakyushu in Japon, among others.

Finalist of Prix COAL 2017 and awarded FAIRE DESIGN 2018, Isabelle Daëron works in collaboration with two designers: Pauline Avrillon, product designer graduated from École Boulle and Floriane Roué, interior designer graduated from Ensad.

Studio Idaë operates in three main areas of activity acting in synergy: urban design, set design, and research. It cooperates with various public institutions (Cité du design de Saint-Étienne, CAUE Rhône-Alpes, Domaine de Chamarande, Centre Pompidou, etc.), private companies (Hermès, Leroy Merlin, Orange, Suez environnement, Lesieur, etc.), municipalities (City of Rennes, City of Saint-Galmier, City of Le Rheu, etc.) as well as manufacturers (Cristal Saint-Louis).

Today, the team is dedicated to three main projects: a fountain for the City of Rennes, the project Aéro-Seine, a cooling point for the City of Paris, as well as new window display for Hermès International and Hermès Japan.

> PressBook2019

 

Graphic design : Audrey Templier
Web development : Francis Josserand